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Online Shop - Done Locally

Ideal Computing started in Edinburgh in 1996. By late 1998 it was already at it's home on Bruntsfield Place. We've been building custom-made computers there since the very first day. Thousands of homes in Edinburgh got their first computer through Ideal Computing.

Celebrating 30 years.

In 2002 we started SimplyFixIt, and became the leading computer repair company in the city. We Fix Laptops, Apple Macs, iPhones & iPads.

But, we never stopped selling computers. Our branch in Bruntsfield has new & second-hand laptops and Macs. Expertly refurbished, these computers have been fully tested and offer exceptional value for money.

We don't bother with 'Grade B' or 'poor condition' laptops in order to advertise a super-low starting price. Every one of our refurbished computers is in great condition, runs the latest software, and comes with a warranty.

We sell desktop computers for offices, for homes and for gamers. If you run a business and want a branded computer within a day, we have you covered at Desktop Computers

For Gamers we have custom-built computers which are capable of playing any game, at the best resolutions.

Always Local

We're not an anonymous online brand, where you buy a computer and never get support. We've been in Edinburgh since 1996. We love our neighbours, and we love the fact that our customers can come into our shop to ask questions about the computers that they bought from us. The best way to buy a computer from us, whether it's a home-office PC, or a state-of-the-art gaming rig, is to do it in-store. We'll make sure that you're not buying more than you need. We'll answer your questions. We'll make sure you're happy, and only then, we'll make the sale.

Our Awards

    • Computer Buyer Recommended award
      Computer Buyer - Recommended
    • Computer Buyer Best Buy award
      Computer Buyer - Best Buy
    • PC Advisor Best Buy award
      PC Advisor - Best Buy
    • PC Advisor Recommended Award
      PC Advisor - Recommended
    • PC Plus Editor's choice award
      PC Plus - Editor's Choice
    • PC Plus Value award
      PC Plus - Value Award
    • PCW magazine, Highly Recommended
      PCW Magazine - Highly Recommended
    • Computer Shopper, best buy award
      Computer Shopper ' Best Buy
  • What they said

    "Edinburgh-based Ideal Computing is going from strength to strength."

    "Cutting edge machines will certainly blow your socks off in terms of pure performance, but the hefty price tag that invariably swings from them is often too much to stomach. Ideal Computing's latest machine is both powerful and very affordable..."

    PC Plus Magazine

    "By carefully balancing performance against features, Ideal Computing brings us the perfect family PC at a sensible price..."

    Computer Buyer Magazine

    "Ideal Computing has proved its dedication to making high specification systems at an affordable price."

    PC Advisor Magazine

    "Ideal Computing custom made computers are affordable and efficient, this powerful machine is made for anyone on a budget... graphics are superb."

    The Sunday Times

© 1996 - 2026 SimplyFixIt – For more information, please visit SimplyFixIt.co.uk